Privacy Policy 

SAS Privacy Notice

SAS International Limited respects your privacy and is committed to protecting your personal data. This privacy notice will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

1              Important information and who we are

This privacy notice aims to give you information on how SAS International Limited collects and processes your personal data through your use of this website, including any data you may provide through this website when you sign up to our newsletter, purchase Goods or request information by completing the “contact us” form.

This website is not intended for children and we do not knowingly collect data relating to children.

SAS International Limited is the controller and responsible for your personal data (referred to as “SAS”, “we”, “us” or “our” in this privacy notice).

Contact details

If you have any questions about this privacy notice or our privacy practices, please contact us in the following ways:

Full name of legal entity: SAS International Limited

Email address: shop@sasint.co.uk

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

Changes to the privacy notice and your duty to inform us of changes

We keep our privacy notice under regular review. 

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

Third-party links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

2              The data we collect about you

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth, and gender.
• Contact Data includes billing address, delivery address, email address and telephone numbers.
• Financial Data includes bank account and payment card details.
• Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
• Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Profile Data includes your username and password, purchases or orders made by you, your interests, preferences and feedback.
• Usage Data includes information about how you use our website and goods.
• Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If you fail to provide personal data

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.

We may collect or create de-personalised data

We may collect data about your use of the website.  Initially it is personal data, but when we store usage information we do not include information about the person (you) that it relates to, or retain any way to ‘link’ the information back to you.  This method is called de-personalisation.  We will store, use and share this information so that we can create statistics and evidence about how the website is used, and how it benefits users.  For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. Although de-personalised information is derived from your personal data, it is no longer personal data. 

3              How is your personal data collected?

We use different methods to collect data from and about you including through:

• Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
• place an order for our goods;
• create an account on our website;
•  subscribe to relevant news and updates;
• request marketing to be sent to you;
• request information about our goods; or
•  give us feedback or contact us.

 Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. Please see our cookie notice for further details.

Contact, Financial and Transaction Data from providers of technical, payment and delivery services.

How we use your personal data

• We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
• Where we need to perform the contract we are about to enter into or have entered into with you.
•  Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Where we need to comply with a legal obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

Promotional offers from us

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased goods from us and you have not opted out of receiving that marketing.

Third-party marketing

We will get your express opt-in consent before we share your personal data with any third party for marketing purposes.

Opting out

You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing or sales message sent to you or by contacting us at any time by email at shop@sasint.co.uk.

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of an order for goods. 

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law

4              Disclosures of your personal data

We may share your personal data with the parties set out below for the purposes set out in the table above.

• Internal Third Parties such as other companies with the SAS International Group.
• External Third Parties such as our service providers acting as processors who provide IT and system administration services.
• Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

5              International transfers

We do not transfer your personal data outside the UK.

6              Data retention

How long will you use my personal data for?

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years.

In some circumstances you can ask us to delete your data: see your legal rights below for further information.

We will retain de-personalised personal data indefinitely and may use and share it for any purpose.

7              Your legal rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. You have the right to:

• Request access to your personal data.
• Request erasure of your personal data, in certain circumstances. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
• Object to use of your personal data where we are relying on any legitimate interest and you feel that the use of your data impacts on your fundamental rights and freedoms. This right may not apply if we have compelling and overriding reasons to use your data.
• Object to marketing. You have the right to object where we are using your personal data for direct marketing purposes. 
• Request restriction of processing of your personal data. This enables you to ask us to suspend the use of your personal data in certain limited scenarios.
• Request the transfer of your personal data to you or to a third party if we rely on your consent for using the information. If you validly exercise this right, we will provide the data in a commonly used, machine-readable format.
• Withdraw consent at any time where we are relying on consent to use your personal data.

If you exercise your rights we may need to request specific information from you to help us confirm your identity and confirm your rights. 

You will not have to pay a fee to exercise any of the rights.  However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

You can exercise any of these rights at any time by contacting us at shop@sasint.co.uk.